As Creative Technology Director, I oversaw the UX, technical, and art aspects of the project. My role involved collaborating on the user journey, UI navigation, and interaction flow, as well as leading the research and development for the electric socket recognition system.

Using Google's Teachable Machine, we trained an AI model to detect socket types across Brazil, USA, and Canada.

I also managed a team of WebGL developers and 3D artists, working closely with clients to align technical solutions with the project's scope and timeline.

Contributions included creating visual effects and shaders such as the tunnel transition, car headlights, and UV scrolling effects for the charging cable and rear lamp. We also worked hard to refine the scene lighting and car materials to ensure high-quality visuals and smooth performance on mobile devices.